Directory
Retail loyalty programs
Reference profiles of major retail loyalty programs: who operates them, what the currency is, and how earning is structured. Compiled from public sources, with a source cited on the facts that carry them.
Retail
24 programs profiled
Every profile below covers the operator, launch year, program currency, and earning model, with a source cited on each verifiable fact. These are neutral reference pages about the programs themselves.
- Starbucks RewardsStarbucks' app-led program: members earn Stars on purchases and redeem them for food and drink, across three levels added in 2026.
- Sephora Beauty InsiderSephora's tiered beauty program: points earned on spend, redeemed through a rotating rewards catalog.
- Ulta Beauty RewardsUlta's tiered beauty program, renamed from Ultamate Rewards in 2024: points on spend, redeemed against purchases.
- Target CircleTarget's free membership relaunched in 2024, paired with the paid Target Circle 360 tier and a branded card.
- Walmart+Walmart's paid membership bundling delivery, fuel savings, in-store scanning, and streaming benefits.
- CVS ExtraCareOne of the longest-running large US retail programs: ExtraBucks Rewards on spend, plus a paid ExtraCare Plus tier.
- myWalgreensWalgreens' program that replaced Balance Rewards in 2020, moving from points to a cash-value currency.
- Kroger PlusKroger's free loyalty card built on Points and personalized digital deals, with a paid Boost membership on top.
- The Nordy ClubNordstrom's tiered program open to cardholders and non-cardholders, converting points into Nordstrom Notes.
- REI Co-op MembershipA member-owned cooperative: a one-time membership makes shoppers part-owners and pays an annual member reward.
- Nike MembershipNike's free membership: access to exclusive products, apps, and experiences rather than a points balance.
- H&M MembershipH&M's free digital membership, also branded H&M Club, that rewards both purchases and non-transactional actions.
- IKEA FamilyIKEA's free membership, built on member pricing and in-store perks, with a points currency added in the United States in 2025.
- Spin PremiaFEMSA's loyalty ecosystem anchored by OXXO stores and the Spin by OXXO wallet, spanning multiple partners.Runs on GRAVTY®
- SHAREMajid Al Futtaim's app-based rewards ecosystem across its malls, Carrefour, VOX Cinemas, and hotels.Runs on GRAVTY®
- Sam's Club membershipWalmart's warehouse club pass: Club at $60 or Plus at $120 a year, with Plus paying 2% back in Sam's Cash on club spending, up to $750.
- Pro XtraThe Home Depot's loyalty program for contractors: Member, Elite and VIP tiers, Perks taken as Pro Xtra Dollars or tool rental, and paint savings up to 20%.
- My Bath & Body Works RewardsBath & Body Works' free points program: points earn a Reward for one free item with a ticket price up to $18.95, plus a birthday gift.
- Petco Perks and Vital CarePetco's membership: free Petco Perks earns points toward Petco Cash, and Petco Perks Premier costs $24.99 a month for a dog or cat. Vital Care was its earlier two-tier plan.
- MyLowe's RewardsLowe's free points program for home shoppers: Bronze, Silver from $500 and Gold from $2,000 a year, with every 500 points turned into $5 of MyLowe's Money.
- Encore (formerly Old Navy Navyist Rewards)Old Navy's side of Gap Inc.'s Encore program, which replaced Navyist Rewards in 2026: 5 points per $1, three tiers and 30% off with a new card.
- My Best BuyBest Buy's membership ladder: a free tier, Plus at $29.99 and Total at $199.99 a year, with points for paid members and store cardholders.
- Staples Easy Rewards (formerly Staples Rewards)Staples' points program since February 2024: 1 point per $1, 200 points for $1 off, three bonus categories and points for recycled ink and toner.
- Encore (formerly Gap Good Rewards)Gap Good Rewards is now Encore, Gap Inc.'s cross-brand membership: points worth 1% back, 5% on its cards, plus fashion drops and events.
Listings are editorial, compiled from public sources. Program details change; verify with the operator.
Directory
Other industries
Related