At a glance
HITEC 2027 runs June 28 – July 1, 2027 in Orlando, United States.
The event
What HITEC 2027 covers
HITEC is the hospitality industry's technology conference and exposition, produced by Hospitality Financial and Technology Professionals (HFTP). The 2027 edition runs in Orlando and gathers hotel operators, technology vendors and systems integrators around property management, guest engagement and data. For loyalty and CX leaders, HITEC is where hotel loyalty connects to the operational stack, covering guest recognition, personalization and how recognition data moves between reservation, property and loyalty systems. The exhibition floor spans the vendor landscape behind hotel guest experience, from booking to checkout.
Why go
For a hotel loyalty owner, HITEC shows the integration reality behind guest recognition, how loyalty, property and reservation systems actually pass data to each other.
- Hotel loyalty
- Loyalty technology
- Customer experience
- Travel loyalty
Calendar
More events
Chicago, October 2026
An invitation to Chicago, and a place in the room.
Find the team at the booth across both days and join our fireside chat on the GRAVTY® Agentic Universe on October 8.
Vancouver, November 2026
An invitation to Vancouver, and a place in the room.
Find the team at the booth across all three days, join the workshop on the Agentic AI engineered into GRAVTY®, and see what GRAVTY® does for airline loyalty.