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Accor Increases ALL Signature Absolute Subscription Prices

Accor will apply higher rates for the ALL Signature Absolute subscription to existing members starting August 1, 2026, after already using the new pricing for signups since July 1.

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Accor has raised the price of its ALL Signature Absolute subscription. Existing members will see the increase on August 1, 2026, while new members have paid the higher rate since July 1. The Absolute tier provides 12,000 status points, 75,000 award points, and 30 elite qualifying nights over 12 months. Members who visit Brazil or hold a CPF number also receive three annual experiences and a streaming benefit covering Disney+ and HBO Max. The updated annual price is 9,120 BRL, equal to 1,557 euros or 1,782 USD. The prior rate was 7,788 BRL, equal to 1,329 euros or 1,522 USD. The article states that the subscription does not deliver value based solely on award points earned back, yet it can help members reach Platinum or Diamond status thresholds of 14,000 and 26,000 status points. Black Friday discounts have previously reduced the cost by 15 to 40 percent. The program has sent emails with inconsistent monthly pricing details and broken links. Hotel loyalty programs continue to test paid subscription tiers that combine status acceleration with region-specific perks.

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